Connect with us

The Outside World

Robotics Engineer Barbie Launched To Encourage Girls To Pursue STEM Jobs

Published

on

Over the years, Barbie has had a slew of careers. She’s been almost everything, from a teacher to an army officer and even President of the United States! Her latest job continues to promote diversity in male-dominated fields and encourages girls to take a look at jobs in science, technology, engineering and math (STEM).

Robotics Engineer Barbie

Mattel, the company behind the popular doll, has launched a new Barbie who’s taken on a robotics engineer job. The doll is complete with safety goggles, a mini laptop computer, and a small humanoid robot.

Mattel

The Robotics Engineer Barbie is now available in four different skin tones for a meager $13.99. Mattel is also offering girls access to six free online coding lessons related to STEM fields. The lessons are held through online platform Tynker, and teach girls logic, problem-solving, and other coding skills.

Mattel’s STEM Initiative

This new doll continues Mattel’s initiative to encourage young girls to dream of careers in which women are typically underrepresented, particularly careers in the field of STEM. Not only is Barbie a robotics engineer, but she has been an astronaut, paleontologist, computer engineer, and video game developer.

Twitter / Saray Cruz

“For almost 60 years, Barbie has exposed girls to roles where women are underrepresented to show them that they can be anything,” Lisa McKnight, general manager and senior vice president of Barbie, said in a statement. “By playing with Robotics Engineer Barbie on and offline, we are giving girls a new platform for play in their imaginary world and teaching them important skills for their real world.”

Barbie Diversity

In recent years, Mattel has continued to break the typical Barbie mold. Not only does the doll have diverse career choices, but Barbie now has diverse body types. Mattel offers three new body types for the doll: petite, curvy and tall. Barbie also has seven skin tones, 22 eye colors, and 24 hairstyles.

Huffington Post

These new Barbies showcase real women in the real world of all sizes, colors, and, yes, even jobs. It pushes girls to continue to believe that they can be anything they want to be in spite of societal norms. Hopefully, Mattel and Barbie continues to push this mission and impact their young but important consumers that will shape the future.

The Outside World

John Oliver’s Last Week Tonight Returns 2019

HBO revealed the anticipated return of the satirical late night news show to be February 17, 2019. Last Week Tonight with John Oliver returns for its 6th season, hopefully rising to its highest levels of acclaim as it continues to win awards each season. While there are more than enough late night news shows to watch, John Oliver’s is one...

Published

on

Continue Reading

The Outside World

Five Shocking Secrets About The Hollywood Sign

There's no way to talk about Hollywood without mentioning its iconic sign. The sign has been the background of countless images for nearly 100 years. Unfortunately, most people don't know the story behind one of the biggest attractions in the United States. Here are five secrets surrounding this massive landmark. This Land Is Your Land Back in the day, the...

Published

on

Continue Reading

The Outside World

Netflix Announces Highest Subscription Fee Yet

Netflix is raising the price on all of its streaming packages. This move will surely come as bad news to the services' 58 million subscribers but on the bright side, the price hike is relatively small. A Few Bucks More The new price change will move the basic plan from $8 to $9 per month. It's two device plan, the...

Published

on

Continue Reading