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Serena Williams Sings “I Touch Myself” For Breast Cancer Awareness Month

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For those who don’t know, October is Breast Cancer Awareness Month. To kick off the month, Serena Williams shot a moving video to advise women to check themselves on a regular basis.

Message For The Masses

Williams recently shot her own music video, covering the Divynls’ classic hit, “I Touch Myself.” Though the original song has a sexual connotation, Williams’ cover was meant to encourage women to self-check regularly. The video was supported by the Breast Cancer Network Australia, and in partnership with the I Touch Myself Project.

CNN

The message was a vital one for breast cancer awareness. According to the National Breast Cancer Foundation, one in eight women will be diagnosed with breast cancer. It’s actually the most common form of cancer among women and the second leading cause of cancer deaths among them.

A Vulnerable Moment

In the video, Williams stands topless against a black backdrop while she sings the hit song. The tennis star admitted that shooting the video made her a bit uncomfortable and forced her to step outside of her comfort zone. However, getting the message across was the most important thing.

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“I wanted to do it because it’s an issue that affects all women of all colors, all around the world,” Williams shared on Instagram. “Early detection is key― it saves so many lives. I just hope this helps to remind women of that.”

The “I Touch Myself” Project

Williams’ video also pays tribute to the lead singer of Divynls, Chrissy Amphlett. Amphlett passed away in 2013from breast cancer and multiple sclerosis. However, she lives on through a foundation dedicated to breast cancer awareness.

Medium

The I Touch Myself Project was created in Amphlett’s honor in 2014, a year after her passing. The foundation tirelessly works to create educational forums to remind women to self-check and stresses the importance of early detection. This partnership with Williams continues to promote that message.

Watch the video below!

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